Students at Muskingum University joined institutions of higher learning from around the world Friday in celebrating college radio day.

WMCO 90.7 FM, the muskies own 1,300-watt station, broadcast music, information and student productions through the airwaves of both Muskingum and Guernsey Counties.

The day gives those involved in the radio program an extra opportunity to promote the station to their fellow students, professors and community at large.

According to Dr. Lisa Marshall, a professor on campus and the station’s manager, over 600 stations in some 40 countries participated.

“The aim of College Radio Day is to raise a greater international awareness of the many college and high school radio stations that operate around the world by encouraging people who would not normally listen to college radio to do so on this day,” an excerpt on the stations’ website, OrbitMedia, explained. “It is hoped that those people who do tune in like what they hear and become regular listeners.”

The station, which began in 1961, was the brainchild of Harold ‘Hal” Burlingame who later in his life would serve as the Chair of the Board of Trustees for the college.

Friday from between 11 a.m. and 1 p.m. students conducted a live remote on the campus’s quad, giving passing students an opportunity to speak with those in the program.

The college’s station is unique in that Marshall has worked tirelessly over her many years at the university to develop an easy pathway for any student to become involved, not just those taking courses in the school’s various media studies offerings.

While some colleges across the country have chosen to sell off their stations, Muskingum University has continued to value the important role it has on its campus in giving its DJs an enjoyable but valuable experience for their future careers.

To listen digitally online, visit OrbitMediaOnline.com